YouTube is an ever-changing beast, and the larger the channel, the more effort goes into getting engagement just right.
The producers of React, a brand and channel with 20+ million subscribers that delivers multiple uploads each week, wanted to separate out their "Kids React" content into its own channel, with it's own branding and graphics.
I was brought on board as motion design expert during the concept phase, discussing theme and tone with the producers and in-house graphic artist to build a package of responsive .mogrt templates for editors.
The producers of React, a brand and channel with 20+ million subscribers that delivers multiple uploads each week, wanted to separate out their "Kids React" content into its own channel, with it's own branding and graphics.
I was brought on board as motion design expert during the concept phase, discussing theme and tone with the producers and in-house graphic artist to build a package of responsive .mogrt templates for editors.